Stenhouse Lifting Case Study
How Stenhouse Lifting doubled leads in 24 months.
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“Due North deliver outcomes as promised. I have had great communication with all staff, and they are genuinely good people.”
Adam Thompson, Managing Director, Stenhouse Lifting.
The Client
Stenhouse Lifting is a fast-growing lifting and height safety equipment company based in South East Queensland. For over 25 years, they have kept people safe, assets compliant and work sites operational through onsite equipment inspections, testing and repairs and a wide range of lifting and height safety equipment.
- Past 24 months results
- 105% growth in leads
- 120% growth in visitors
Fun facts about Stenhouse the we developed for them
- 1.6 million. The number of assets inspected, tested, and data mined for safety over the last decade.
- 252,534 - The number of assets inspected last year alone. Over 1,000 per working day.
- 2,891 The number of onsite inspections carried out every year.
- 379 years. The years of combined experience their team has in the industry.
- 74%. The failure reduction rate they achieve for new clients within 18 months.
- 67%. The percentage of SEQ and Northern NSW local government and water authorities who use them as their preferred supplier.
- 18. The number of qualified Service Technicians they have in South East Queensland.
The Challenge
Over the last two decades, Stenhouse has built a solid business, a loyal customer base and a strong industry reputation through word of mouth and high-quality products and services. But a more proactive approach to their marketing was needed to achieve their growth goals.
The Solution
Not knowing where to start, Stenhouse Lifting Equipment engaged Due North to develop their marketing strategy, key messages, and competitive advantage, as well as create a new engaging website, streamline their sales process, and implement a search marketing campaign.
With limited internal marketing resources, our specialised experts jumped in to become an outsourced marketing department to develop the strategy and campaigns and implement and optimise to ensure continued increases in results.
Want to grow your business?
Website design & development
Google Ads management & optimisations
SEO growth & improvements
Creating Key Messages
Technical on page SEO
Content marketing & social media
Analytics & management framework
Developing Competitive Advantage
THE RESULTS
Stenhouse has experienced a 105% growth in leads from the website
As a result, Stenhouse has experienced a 105% growth in leads from the website and playing a pivotal part in their overall revenue growth. The whole team, especially the sales team, also have clarity around key messaging and their competitive advantage, a critical element to ensuring continued month-on-month and year on year growth.
Want to grow your business?
Let’s chat over a cuppa about how we can help.
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