The Best SEO Agency
in Brisbane

Build trust and credibility with Google and your target audience through a strong online presence.

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An SEO agency that delivers results

As Australia’s premier SEO Agency, our job is to increase the volume of organic traffic to your website that generate more leads than you can handle (that is, traffic that you don’t have to pay for). This includes direct links to various pages on your website that may rank in search engines such as Google, but also includes links from other websites that are also ranking for the search terms. SEO is not just about search engines, it’s about maximising your overall web presence. 

There are three important aspects the an SEO agency deliver:

A proven track record of delivering businesses more qualified leads.

I want more leads!

Need to get more leads through the door? Find out how Brisbane's best digital marketing agency will deliver

Great digital marketing that delivers...

  • More Search Visitors
  • To a better converting website
  • More Qualified Leads

I want cheaper leads!

Lead generation costing too much? Find out how we can help you decrease lead costs to make your marketing profitable.

Expert digital marketers that optimises...

  • Better optimisation processes
  • More effective Google Ads
  • Growth in organic visitors
  • Content marketing that scales

I want better leads!

Need the right leads coming in? Find out how we can help you increase the quality.

Digital Marketing that connects and engages...

  • Engaging Marketing Messages
  • Robust Marketing Strategy
  • Marketing Plans that deliver
  • Website that converts the right leads

Results that speak for themselves...

Engagement: 7 years
Performance: 25% growth year on year on year

Engagement: 6 years
Performance: Growth from $15mil to $250mil

Engagement:  8 years
Performance: Generated 22,000 new clients

The Six Core Tasks of an SEO Agency

The key question every single business owner will regularly ask themselves; how do we do better organically and show up higher in Google search results? How do we get better keyword rankings that get more leads and more revenue from SEO? Work with a great SEO Agency who will:

1. SEO Foundations

To start this journey, we need to go back to basics, to the first principles of SEO.

2. Technical onsite SEO

You need to have a technically sound, strong and effective website that Google can find.

3. Impressive Website

Build a great website for your target audience that Google loves.

4. SEO Content

Having great content that engages your target audience.

5. Web Presence

Your backlinks must be real, must be legitimate and must be relevant.

6. SEO Competitor Analysis

Be better at SEO than your competition.

Find out how we can make your marketing more profitable and effective.

Google Ads

Google Ads is one of the most effective methods of gaining leads.

PPC Services

  • Google Ads
  • Optimisations
  • Management
  • SEM

SEO

Increase your web presence and organic search engine traffic to your website with SEO strategies.

SEO Services

  • Technical SEO services
  • Keyword research
  • Content marketing for your SEO campaign
  • Website UX

Website

First impressions count! Creating a strong digital presence through your own website.

Web Services

  • Web design & web development
  • User experience (UX)
  • Copywriting and content marketing
  • SEO strategies

Content

Content is pivotal in driving awareness of your brand.

Content Services

  • Content strategy
  • Messaging
  • Keyword strategy
  • Creation and promotion

Digital marketing specialists for B2B, trades and industrial SMEs.

8 experts

Your go-to team of highly experienced marketing specialists.

25 clients

The limited number of businesses we work with at one time.

20+ years

The experience we have had working with B2B companies.

100+ years

The combined marketing experience of our team.

Featured in the Media:

SEO Strategy & SEO Analytics

Like any journey, you need a comprehensive plan on how you’re going to get to your destination.  This includes using Business Intelligence data and analysis, to determine where your business is at, what gaps need to be filled, and the best strategy for your business to help you reach your goals.

When it comes to SEO, our SEO agency will conduct a thorough review of your current technical SEO setup and how your website is currently performing. It provides clear insights into improvements that can be implemented for better results, and covers the following important aspects of SEO:

How well can the search engines find and index your website?

How search engines index your website is basically the process of downloading a site or a page’s content to the server of the search engine, thereby adding it to its “index”. In order for the search engines to be able to do this, your website needs to be set up accordingly:

How well can the search engines find and index each individual page?

This is how you tell search engines what content is on each page so they can index it correctly and show it in relevant search queries.  It includes things like ensuring title tags, meta descriptions and H1 tags are all updated in the backend of your website.  These are the headings and descriptions that will appear in a google search to provide a brief insight into what content is on that particular web page.

How well can search engines (and visitors) can navigate your site?

The navigation structure on your website is important as it provides internal links to every page on your site and points search engines to the most important pages (so search engines can read navigation drop down links), which also allows all pages to be indexed.  Key aspects that need reviewing are:

How well does your website translate to mobile?

With over 40% of Australian internet use being via a mobile phone, it is imperative to maintain a competitive advantage that businesses have a mobile responsive website. This should take into account:

Engagement: 2 years
Performance: Doubled leads through the door

Engagement: 3 years
Performance: 2,000 to 12,000 organic visitors per month

Engagement: 6 years
Performance: $0 to $2mil/year revenue from digital channels

SEO Optimisation

By implementing SEO improvements outlined in the SEO Audit, your website will already be on track for better optimisations, however that alone is not enough to get the traction your website needs. Continual optimisations that increase the visibility of your website across a multitude of platforms will drastically improve not only your rankings but the traffic to your website. Some of the SEO strategies we recommend include:

SEO Agency that Builds Trust and Authority

External links to your website is an excellent way to not only drive traffic to your website, they help you rank better. They tell Google you’re an authority on a certain subject so the more good quality links you can get the better. Here’s some of the ways in which we will help you do it:

Content Creation by your SEO Agency

In order to achieve the above, you are more than likely going to need to start here – developing rich, relevant, engaging and current content.  It’s all about what your target audience are searching for and you will know this from your keyword research. By continually developing new and interesting content you can use it to refresh and update your website and reach out to other websites, too.

A Great Website

It may seem obvious but having a great website is paramount.  And not just a good-looking website, but one that is optimised for SEO.  At a minimum, it should be visually appealing, easy to navigate, display clear unique selling points and call to action, have a simple user journey, be mobile responsive, be full of super relevant and helpful content and have a strong message coming through on your About Us page to really connect with your audience.  It should also be working for you by collecting leads – this is really important as it will help you develop a database of ‘qualified leads’ that you can market back to as part of your email strategy.

Why Choose SEO Over Paid Ads?

When deciding between SEO and paid advertising, several factors come into play, including your business goals, budget, timeline, and target audience. While both SEO and paid ads have their advantages, here’s why prioritising SEO might be the right choice for you…

Long-Term Sustainability

SEO efforts, though requiring patience, can offer lasting benefits. By optimizing your website’s content, structure, and building quality backlinks, you can achieve higher organic rankings in SERPs over time

Cost-Effectiveness

Once your website reaches your organic rankings goals through SEO, you can attract targeted traffic without ongoing ad expenses. Over time, the cost-per-acquisition (CPA) for SEO traffic tends to be lower than paid ads

Builds Credibility & Trust

Users tend to view organic search results as more trustworthy than paid ads. Securing top positions in organic results enhances your website’s credibility and user trust, leading to higher click-through rates and conversions.

Targeted Keyword Traffic

SEO enables precise targeting of relevant keywords, ensuring your website appears to users actively seeking products or services like yours. With paid advertising, you may face competition and higher costs for certain keywords.

Servicing Brisbane:
The Types of Businesses We Support

B2B Businesses

Industrial & Manufacturing

Communication

Digital Marketing for Tradies

Professional Services

Meet Your Team of Marketing Experts.

What makes us different? We solve search marketing challenges for tech, industrial and personal services companies.

We’ve deliberately handpicked only the best, senior digital marketing professionals to ensure we can provide a full service digital agency offering. They know how to deliver what’s required for every client, every task, on time, to the highest standard to ensure your digital marketing efforts are successful. 

Our Core Values Include:

  • Outcomes + Accountability
  • Curiosity + Thirst for Knowledge
  • Honesty + Integrity
  • Healthy Communication
  • Empathy

Our happy clients

SEO Agency FAQs

Do I need SEO for my Brisbane business?

If your website is used to attract customers or businesses, and if your customers use the internet to search for businesses like yours, then proper SEO will benefit your business, even if it’s a boutique store in Fortitude Valley! Customers often search for services and business names, and if you’re not there, they’ll go elsewhere! SEO is also a local game – Google uses people’s location to show local businesses. So, now more than ever, SEO is an important part of almost every business!

How long will it take to rank on Google in Brisbane?

Every case is different, but it generally takes just over a week for Google to know your business exists and (if you have a physical store) for this to show on their maps. This means people can start making their way to your store when they haven’t met you before! But to have your website ranking well on Google often takes 4 to 12 months, depending on the intensity of your competition. For example, it would be easy to rank in the top ten for an ice bar (if you opened one), but ranking for accommodation in the CBD would be a whole other story!

What makes Due North a good SEO agency in Brisbane?

Half of our Due North team live in South-east Queensland, so we intimately know Queensland and its business landscape! We’re not just SEO experts, we think big picture! As we have successfully done for many Brisbane based businesses, we focus on sustained year on year growth. SEO is one of the many digital marketing tools in our toolbox. It’s our passion for SEO and digital marketing that makes the difference between good and great results! So if you’re passionate about your business and want to see it genuinely grow, we’d make a good match!

What do you actually do when you ‘do SEO’?

SEO is an art (a worker puts his back into it, a craftsman puts his head into it, but an artist – an artist puts his heart into it!). Anyone can get a website ranking, but the key is to get your website ranking for search terms used by customers looking for your product or service. We at Due North, analyse search trends and determine the intent behind them (this involves our head). Then we’ll work with you to align your website and online assets to address these trends (this involves our back). We’ll also work with you to ensure your website is awesome, easy to use and adds value – so when people come to you, they convert (and this involves our heart).

Many SEO agencies focus on increasing your Google rankings fast. Due North focuses on your business goals as a whole, and then leverages SEO strategies as part of a whole marketing strategy to ensure your business sustainably grows 25% year on year. Many SEO agencies are like McDonald’s – fast and convenient, but not much substance (don’t get us wrong – we love McDonald’s, especially our SEO techie, but as part of a balanced diet). Due North is like a home-cooked wholemeal pasta that keeps you full and feeling good for longer!
 

What affects your SEO ranking?

What’s in KFC’s secret 11 herbs and spices? If only we knew! Likewise, Google (and other search engines) guard their search algorithms carefully. However, many factors are known to resonate with search algorithms nicely. These include, but aren’t limited to, being mobile friendly, loading fast and securely, and providing a good user experience (i.e.: If people consistently spend 10 seconds on your website then leave, Google will rank you further down). Having quality content that targets the right keywords and adds value to your audience, coupled with structured data, is also beneficial to your rankings.

Should I start SEO before my website is built?

If your website’s intention is to get attention and win customers, then it’s important that SEO and website development occur simultaneously! SEO is the make up and preparation before a job interview – you don’t want to present yourself to Google like you just got out of bed do you? Forming your website with your customer and SEO in mind is critical to it’s success and will save you a lot of money down the track!
 

Can I do my own SEO for my website?

You sure can! In fact, we have a few blogs that can guide you on the principles and methods for SEO and digital marketing. Keep in mind though, a successful business owner does what they do best and delegates the rest to others that have shown competence in that field! It’s easy for SEO and marketing to fall by the wayside when things get busy. That’s why we recommend having dedicated resources to the task of SEO and Digital Marketing when business reaches such a level. If you feel that a partnership with a quality & holistic focused Digital Marketing Agency will benefit your business, we’re just a phone call away!
 

Can’t I just buy ads and skip SEO?

You can, but it’s not necessarily ideal as both SEO and PPC (buying ads) help in different ways. PPC allows you to connect with customers when they need you, but SEO provides more exposure to your business in general, leading to better brand affiliation and prominence. It depends on your marketing strategy, but we often recommend a mix of PPC and SEO to increase your online presence for the long-term whilst also making gains immediately. SEO also helps you analyse your website, increasing its effectiveness, which naturally increases your PPC outcomes.
 

What are keywords and are they important?

Keywords are the search terms people type into a search engine. For example, if you’re looking for a good café in Hawthorn, you could type “good coffee in Hawthorn” – that is a ‘keyword’. When you learn what keywords people are using to find products or services you offer, you can align your website accordingly – connecting your business to potential customers. However, Google is getting smarter by the day and it knows that ‘good coffee in Hawthorn’ has the same intention as ‘Hawthorn good coffee’ – so you shouldn’t stuff your website copy with every keyword variation – people first; machines second!
 

What are backlinks?

Backlinks are literally links from other websites that point to your website (so people can click through to visit you). When many good websites point to your website, Google tends to rate you better because Google trusts you more!
 

Why is SEO important for my business?

SEO is crucial for businesses as it enhances online visibility, drives organic traffic, boosts credibility, and improves user experience. It helps businesses rank higher in search engine results, leading to increased leads and sales.
 

How much does SEO cost?

SEO costs vary depending on factors like the scope of work, competitiveness of keywords, and agency expertise. Prices range from a few hundred to several thousand dollars per month.

CASE STUDY

Doubled sales in 6 months

Engagement : Sept '15 – Current

100%

Inbound Sales

120%

Lead Enquiries

31%

Website Visitors

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Find out how we can make your marketing more profitable and effective.

Google Ads

Google Ads is one of the most effective methods of gaining leads.

PPC Services

  • Google Ads
  • Optimisations
  • Management
  • SEM

SEO

Increase your web presence and organic traffic to your website.

SEO Services

  • Technical SEO
  • Keyword Research
  • Content
  • Website UX

Website

First impressions count! We can't say it enough.

Web Services

  • Web Design & Development
  • User Experience (UX)
  • Content
  • SEO

Content

Content is pivotal in driving awareness of your brand.

Content Services

  • Content Strategy
  • Messaging
  • Keyword Strategy
  • Creation and Promotion

Find us in Brisbane

Office

Suite 3, 12 Fleming Rd
Herston QLD 4006

Phone

It’s time to do great digital marketing!

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“I set Due North a target of growing my business by 25% within 6-12 months. They delivered in just 4! Their professionalism, communication and results have been excellent.”
Guy Wilson
“Due North has boosted our traffic and doubled our through the door customers in only 6 months of work! Highly recommended!”

Ben Perry

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