Commbank Case Study
How Due North delivered CBA 22,000 new small business clients.
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The Challenge
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ENGAGEMENT: JUN ’17 – FEB ’19
Key Requirements: “Get us more leads”
- More leads from our digital channels
- Better converting website
- Effective CRM for customer management
- Google Ads management
- Design and implement sales process
- Outperform competitors
The Plan
Working on a strategic plan, backed up by a robust analytics framework, we delivered outstanding results. Our core services included:
ENGAGEMENT: JUL ’04 – APR ’15
Digital marketing strategy
Complete channel management
Search management (Google Ads & SEO)
Tracking & reporting
Customer experience & journey development
Sales process & CRM system
Website design & development
THE RESULTS
22,000 new small business clients
But hey… Don’t just take our word for it.
Here’s what Mark from Commbank has to say about working with us.
“I love working with Ben and his team. They are a no-nonsense, ‘get it done’, company. If you want to grow your business, I’d chose Due North (formerly Merchantlink) any day of the week.”
MARK PEARCE | MANAGER
