Are you being courageous enough?

I absolutely love this video. It is absolute pure gold – funny, interesting and full of some great concepts.

In just 2.5 minutes it communicates some fundamentals in marketing that we often forget, overlook or are just too scared:

Be Courageous

And stand up for what you believe in, what your business does, the value you provide and your ‘Why’.

Find a few followers

One is all you need to start, because the second won’t be far away and it only takes a few!

Nurture your followers

Building lasting and valuable relationships with those few followers is your most important task because…

Followers will bring more followers

The power of the tribe is that they will bring more customers if you’ve nurtured them in the right way.

Outsiders need to see followers

You need to shout from the top of your lungs how good your followers are and what they’re getting out of working with you

Your movement must be public

Share your message and gift with the world!

Share this post:

Share on linkedin
Share on facebook
Share on twitter
Share on email

Explore our recent posts

Would your customers call you remarkable?

How often do we fall into the trap of thinking remarkable needs to be some grand gesture or life-changing experience?

Read Now →

How to win the hearts and minds of today’s digital consumer

Let’s count down the seven components to the ultimate formula for winning the hearts and minds of the new digital consumer.

Read Now →

Your Step-by-Step Guide to an EOFY Strategic Marketing Review

Do you know where your revenue is sitting this financial year? On target, under target or over target? With the end of the financial year rapidly approaching, now is the time to get in the know.

Read Now →

Why you need an Engineering Brain to win at Digital Marketing

Gone are the days of winning marketing with the biggest Yellow Pages ad and a name like AAA Plumbing. Now, marketing is incredibly complex. It’s no longer a creative-driven discipline; it’s a data-driven discipline.

Read Now →
Scroll to Top