The single BIGGEST problem with YOUR website!
Ben Hirons
10/11/2023
Are you making the biggest mistake you can with your website? Find out what it is – and how to fix it.
Blog
Get amazing ideas, examples & tools that you can implement today to drive results tomorrow.
How to reduce your Google Ads costs by 20%
Ben Hirons
01/11/2023
There is so much wastage in Google Ads campaigns today.
Crafting a great Google Ads Customer Journey: Strategy, Ad Copy, and Landing Pages
Ben Hirons
31/10/2023
It’s no secret that Google Ads can be a powerful tool in your digital marketing arsenal.
Top Steps to Build Your SEO/Domain Authority
Ben Hirons
27/10/2023
Being found online on great quality website is half the battle with SEO
The Foundational Content All Website Require
Ben Hirons
24/10/2023
When creating a digital marketing strategy, creating foundational content should be your number one priority.
Why it’s Time to Turn Off Your Performance Max (Pmax) Google Ad Campaigns
Ben Hirons
23/10/2023
The push to use Google’s tools started years ago, with actual humans calling you up and making suggestions on improving your campaign.
A Successful Website Starts with the Right Website Strategy
Ben Hirons
19/10/2023
When it comes to effective digital marketing your website is your most important resource.
Google Ads Changes Producing Worse Returns
Ben Hirons
27/09/2023
Are your returns from google ads going backwards? Has your cost per lead increased in the past 12-24 months? Don’t worry, you’re not alone.
The Insanity that is Google Ads Auto-Bidding
Ben Hirons
26/09/2023
Let’s imagine for a moment that you are shopping for a home. You find your dream home, it’s in your price range, and it’s going to auction. But not any ordinary auction…
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- All
- Content
- Digital Marketing
- Google Ads
- Inside Ben's Brain
- Marketing Management
- Marketing Message
- Marketing Strategy
- SEO
- Websites
Five steps to great content marketing for industrial businesses
Wondering if content marketing is worth doing for industrial businesses? The answer is yes and here are five reasons why.
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Your Guide to Becoming an Authority in Your Industry
In a world saturated with information, establishing authority in your industry has never been more crucial.
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How to evaluate your SEO work
Have you ever wondered if your Search Engine Optimisation (SEO) efforts are paying off? Here’s how you know.
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Unlock the Power of SEO Content through Effective Keyword Research
Search Engine Optimisation (SEO) is essential for any digital marketing venture; however, it’s not just about writing content.
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Scaling Google Ads Profitability
Effective digital marketing strategies often rely on mastering Google Ads, one of the most versatile and potent digital platforms available.
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John Wick: A Legendary Marketing Fable!
Let's explore the five core lessons the character John Wick can teach us about business success.
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Top Tips For Crafting a Compelling Marketing Narrative
In digital marketing, conveying your story or marketing narrative is essential for showcasing who your business is, connecting with your target audience, and setting you apart from your competition.
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Google Ads Quality Score Optimisation
When it comes to Google Ads, your Quality Score is a critical factor that can significantly impact your campaign's performance.
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SH^T Always Rolls Downhill – In Marketing Too!
If your marketing strategy is wrong, vague or inaccurate, then no amount of marketing talent will produce the results you want.
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Learn the Art of Mastering Keyword Research for Digital Marketing Results
Keyword research is the bedrock of any successful SEO strategy.
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Social Proof: The Vital Component to a Great Website
In today’s digital landscape, trust is a priceless commodity. It can make or break a conversion.
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Master Google Ads Search Query Analysis for Better Quality Leads at Reduced Costs
If you're investing in Google Ads, you want to ensure that your budget is well-spent, reaching potential customers who are genuinely interested in your products or services.
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Maximise Your Online Presence by Sharing Great Content
In our digital age, sharing engaging content is a crucial part of a comprehensive digital marketing strategy.
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A Competitor Beating SEO Strategy
As with all successful undertakings, great SEO results start with the right SEO strategy:
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Building Captivating Google Ads Campaigns for Digital Marketing
Conquering the digital advertising landscape requires building and preparing Google Ads campaigns that resonate with your audience and drive clicks and conversions.
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Onpage SEO 101
Google needs to be able to find, crawl and index all the information on your website
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