SH^T Always Rolls Downhill – In Marketing Too!
Ben Hirons
25/07/2023
If your marketing strategy is wrong, vague or inaccurate, then no amount of marketing talent will produce the results you want.
Blog
Get amazing ideas, examples & tools that you can implement today to drive results tomorrow.
Learn the Art of Mastering Keyword Research for Digital Marketing Results
Ben Hirons
19/07/2023
Keyword research is the bedrock of any successful SEO strategy.
Social Proof: The Vital Component to a Great Website
Ben Hirons
12/07/2023
In today’s digital landscape, trust is a priceless commodity. It can make or break a conversion.
Master Google Ads Search Query Analysis for Better Quality Leads at Reduced Costs
Ben Hirons
28/06/2023
If you’re investing in Google Ads, you want to ensure that your budget is well-spent, reaching potential customers who are genuinely interested in your products or services.
Maximise Your Online Presence by Sharing Great Content
Ben Hirons
14/06/2023
In our digital age, sharing engaging content is a crucial part of a comprehensive digital marketing strategy.
A Competitor Beating SEO Strategy
Ben Hirons
09/06/2023
As with all successful undertakings, great SEO results start with the right SEO strategy:
Building Captivating Google Ads Campaigns for Digital Marketing
Ben Hirons
01/06/2023
Conquering the digital advertising landscape requires building and preparing Google Ads campaigns that resonate with your audience and drive clicks and conversions.
Onpage SEO 101
Ben Hirons
26/05/2023
Google needs to be able to find, crawl and index all the information on your website
Crafting Compelling Digital Marketing Messages For Your Website
Ben Hirons
17/05/2023
In digital marketing, your website is your most powerful tool for communicating your brand’s marketing messages and capturing your audience’s attention.
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- All
- Content
- Digital Marketing
- Google Ads
- Inside Ben's Brain
- Marketing Management
- Marketing Message
- Marketing Strategy
- SEO
- Websites
Optimising Your Way to Marketing Success
When it comes to mastering the digital landscape, the quest for marketing success hinges on your ability to adapt, refine, and maximise your campaigns.
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How to win the hearts and minds of today’s digital consumer
Let’s count down the seven components to the ultimate formula for winning the hearts and minds of the new digital consumer.
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Your Step-by-Step Guide to an EOFY Strategic Marketing Review
Do you know where your revenue is sitting this financial year? On target, under target or over target? With the end of the financial year rapidly approaching, now is the time to get in the know.
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Why you need an Engineering Brain to win at Digital Marketing
Gone are the days of winning marketing with the biggest Yellow Pages ad and a name like AAA Plumbing. Now, marketing is incredibly complex. It's no longer a creative-driven discipline; it's a data-driven discipline.
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Why ROI is the most misleading metric in marketing
It’s time to remove ROI from our marketing vocabulary and get smart with reporting on things that really matter. Learn more.
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What an awesome formula
Want to find out what your chances of success are for your business? Use this formula to find out - but you must be honest!
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3 Reasons Why it’s Time for the Demise of SEO
After years of experience in Digital Marketing, I believe it's time for the demise of SEO. This blog shares my top 3 reasons as to why.
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The Gold in Experience, Failure and Hindsight!
Our experiences, failures (learnings) and hindsight are so important in our journey through life. In this blog I share a night I will never forget.
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Can you explain to me like I’m a five-year-old, what problem you are trying to solve?
Business Exists to solve a problem, and you need to be crystal clear what that is
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Is It Time to Kill SEO?
After years of experience, I feel it's time to kill SEO. This blog explores the facts about SEO and what Google is really looking for, hint: it's pretty simple.
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The 4 Irrefutable Laws to Digital Marketing Success
After years of research, experience and learning the hard way. We’ve discovered there are four golden rules that, when followed, produce outstanding digital marketing results.
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The Power of Google Ads
Google Ads has the ability to be a money-making machine for most businesses. . Imagine a tap of flowing money that every day puts money into your bank account. This blog shares the power of Google Ads.
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4 Biggest Blunders Businesses make with Google Ads
Many businesses are literally pissing money up against the wall because they’re not managing & optimising their Google Ads campaigns. This blog explores the 4 biggest blunders businesses make with their google ads.
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The 4 golden rules on how to do SEO well!
Learn the 4 golden rules on how to do SEO well! In this blog we draw on our SEO learnings over the past 15+ years and how they have been shaped over time.
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Google Ads Glossary of Terms
A helpful Glossary of Terms for reading weekly and monthly reports and understanding Google Ads results.
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4 Secret Herbs and Spices to Marketing Success (that I’ve learnt over 25 years)
Want to know the 4 secrets to Marketing Success for your Business? In this blog I share a few gold nuggets that I have learnt over 25 years of Marketing.
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