Blog
Ben Hirons
Ben Hirons is the founder of digital marketing agency Due North (www.duenorth.com.au) and a highly experienced digital marketer. Over the last two decades, Ben has helped some of the largest and most iconic brands in Australia develop, execute and manage their marketing strategy, understand their analytics, optimise their search results and create a stream of leads for their business.
Why identifying your target market is critical for marketing success
As a business owner, you want to ensure your product or service is accessible to everyone, right? After all, the more customers, the better!
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Not happy with your SEO results?
Not happy with your SEO results? You’re not alone! Your results should be increasing at a minimum of 20% year-on-year.
Read Now →
The single BIGGEST problem with YOUR website!
Are you making the biggest mistake you can with your website? Find out what it is – and how to fix it.
Read Now →
How to reduce your Google Ads costs by 20%
There is so much wastage in Google Ads campaigns today.
Read Now →
Crafting a great Google Ads Customer Journey: Strategy, Ad Copy, and Landing Pages
It's no secret that Google Ads can be a powerful tool in your digital marketing arsenal.
Read Now →
Top Steps to Build Your SEO/Domain Authority
Being found online on great quality website is half the battle with SEO
Read Now →
The Foundational Content All Website Require
When creating a digital marketing strategy, creating foundational content should be your number one priority.
Read Now →
Why it’s Time to Turn Off Your Performance Max (Pmax) Google Ad Campaigns
The push to use Google's tools started years ago, with actual humans calling you up and making suggestions on improving your campaign.
Read Now →
A Successful Website Starts with the Right Website Strategy
When it comes to effective digital marketing your website is your most important resource.
Read Now →
Google Ads Changes Producing Worse Returns
Are your returns from google ads going backwards? Has your cost per lead increased in the past 12-24 months? Don’t worry, you’re not alone.
Read Now →
Why identifying your target market is critical for marketing success
As a business owner, you want to ensure your product or service is accessible to everyone, right? After all, the more customers, the better!
Read Now →
Not happy with your SEO results?
Not happy with your SEO results? You’re not alone! Your results should be increasing at a minimum of 20% year-on-year.
Read Now →
The single BIGGEST problem with YOUR website!
Are you making the biggest mistake you can with your website? Find out what it is – and how to fix it.
Read Now →
How to reduce your Google Ads costs by 20%
There is so much wastage in Google Ads campaigns today.
Read Now →
Crafting a great Google Ads Customer Journey: Strategy, Ad Copy, and Landing Pages
It's no secret that Google Ads can be a powerful tool in your digital marketing arsenal.
Read Now →
Top Steps to Build Your SEO/Domain Authority
Being found online on great quality website is half the battle with SEO
Read Now →
The Foundational Content All Website Require
When creating a digital marketing strategy, creating foundational content should be your number one priority.
Read Now →
Why it’s Time to Turn Off Your Performance Max (Pmax) Google Ad Campaigns
The push to use Google's tools started years ago, with actual humans calling you up and making suggestions on improving your campaign.
Read Now →
A Successful Website Starts with the Right Website Strategy
When it comes to effective digital marketing your website is your most important resource.
Read Now →
Google Ads Changes Producing Worse Returns
Are your returns from google ads going backwards? Has your cost per lead increased in the past 12-24 months? Don’t worry, you’re not alone.
Read Now →
